The four Pacific brands brought to life the ethos of ‘Pure by the Pacific, Timeless by Nature!’ with products derived from natural ingredients in the Pacific Islands, such as coconut, sea grapes, and native botanicals, highlighting the natural abundance of skincare therapy products, as well as the cultural heritage and stories of the Pacific. This resonated with attendees seeking authentic, sustainable beauty solutions.
COSMOPROF ASIA stands out as one of the most influential beauty trade fairs globally, attracting over 80,000 professionals across the skincare, cosmetics, and wellness industries. It provides an unparalleled platform for exhibitors to meet senior decision-makers, buyers and distributors from across the Asia-Pacific, Europe and the Americas.
This premier industry platform supports creating direct connections between brands and key industry stakeholders, offering opportunities to forge partnerships that drive growth. For Pacific brands, this stage serves as a gateway to understanding consumer preferences in China and broader Asia, paving the way for long-term business success.
The four Pacific brands showcased captivated attendees with their authenticity and dedication to environmental stewardship. Chinese distributors and importers were particularly impressed by the products’ sustainable packaging and natural ingredients. Conversations extended beyond immediate transactions, delving into each brand’s origins and the stories behind their formulations, signalling strong potential for future collaboration.
Loloma’s co-founder Purnima Singh shared, “It’s inspiring to see the unique, high-quality products from our islands showcased on an international stage, connecting with fellow brands from the Pacific, sharing our stories, and celebrating the rich traditions and innovations we bring to the industry. Looking forward to an amazing show filled with new opportunities, insights and partnerships!”
Meanwhile, Nama Fiji’s founder, Debra, highlighted their #SeaToSkin therapies, enriched with essential minerals and vitamins, as a premium solution for skincare enthusiasts across Asia.
MESOVU and Kuki also showcased their connections to local botanicals and cultural heritage, emphasising sustainable production processes and respect for the environment.
PTI China has long recognised the strategic importance of COSMOPROF ASIA, having participated in previous expos to represent and amplify Pacific voices. This year’s involvement underscores the organisation’s ongoing efforts to connect Pacific exporters with lucrative Asian markets. By facilitating their presence at this landmark event, PTI China aims to generate valuable leads and cultivate partnerships that will boost economic growth in the Pacific region.
Mona Mato, Trade Commissioner of PTI China, shared his thoughts on this exhibition: “The impact made by our Pacific skincare brands at COSMOPROF ASIA 2024 reaffirms the global demand for clean, sustainable, and story-rich beauty products. With such promising engagements, we are committed to continuing its support for Pacific Island brands as they expand their reach into the dynamic and competitive Asian market.”
See our video(https://youtu.be/lkRHNojbXEQ)
For more information, please contact Yolanda Jiang, Head of Exports, Pacific Trade Invest China at yolanda.jiang@pacifictradeinvest.org.cn.
